Nintendo Profits Almost Double on Strength of Wii Sales
Posted by: admin in UncategorizedNintendo Profits Nearly Double on Strength of Wii Sales
Nintendo released its fiscal numbers for the last nine months today, coming in at nearly 2x their profit from the year before, up 96.3% to $2.43 Billion, and nearly all of it based on the strength of sales of the…
Nintendo released its fiscal numbers for the last nine months this day, coming in at nearly 2x their profit from the year before, up 96.3% to $2.43 Billion, and nearly all of it based on the strength of sales of the Wii system. The company estimates that it will make $2.58 billion in profit by the end of the fiscal year. If the pent-up demand for the console continues, and you add it to a couple of games that are highly anticipated, like Super Smash Bros. Brawl, that estimate could be blown out of the water.
The company stated that it has sold 20 million Wii’s throughout the world since it was released in the 2006 Christmas season, and 14.29 million of them have been sold in the latest three quarters alone.
A significant part of the system’s market growth is being attributed to the fact that it has caught on with different segments, such as senior citizens and older adults. These are groups that never had an interest in video games but have been quickly charmed by the simple Wiimote control scheme and the system’s accessible games.
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